6 Affiliate Marketing Trends in 2025

So, you’re still chasing commissions in 2025? Welcome to the party—where content is king, AI is your unpaid intern, and TikTok dances sell more than sales pages. Affiliate marketing isn’t just alive—it’s doing yoga, drinking oat milk lattes, and reinventing itself every quarter. Let’s break down the hottest trends with a sprinkle of sarcasm and […]
Implementing Tracking in Affiliate Marketing: Key Challenges and Research-Backed Solutions

Implementing robust tracking and attribution in affiliate marketing is critical for accurately measuring performance, optimizing spend, and ensuring fair partner compensation. However, the complexity of digital customer journeys, evolving privacy regulations, and disparate technology stacks introduce significant challenges. Drawing on insights from Mathew, Manu (2016), Zhang et al. (2024), and Chen et al. (2009), this […]