How to Recruit High-Quality Affiliates as an Advertiser
Recruiting affiliates can feel a bit like online dating—swipe left on the wrong match, and you’re stuck with lackluster results; swipe right on a perfect partner, and suddenly your sales are skyrocketing. But fear not! Follow these steps, bolstered by research, to build a stellar affiliate team that will promote your brand like it’s going […]
What Strategies Can Advertisers Use to Optimize Their Affiliate Marketing Campaigns for Maximum ROI?
Affiliate marketing offers advertisers a powerful performance-based channel: you only pay for tangible results, such as sales, leads, or sign-ups. But to turn affiliates into a high-return extension of your salesforce, you need far more than simply recruiting partners. Below are key strategies to help you optimize your affiliate program for maximal return on investment. […]